Host an OPEN DRIATHLON
The 2025 Driathlon season features an exciting three-stage progressive competition with the first stage being Open to Gyms to host themselves:
All the benefits of a competition at your gym with none of the negatives !
Pros
Builds Community:
Fosters camaraderie among members and staff.
Strengthens the sense of belonging to the gym.
Member Motivation:
Encourages members to set goals and push themselves.
Provides a tangible event to work towards, boosting workout consistency.
Retention and Recruitment:
Increases member engagement, reducing churn.
Attracts new members through buzz and promotional efforts.
Revenue Opportunities:
Can generate additional income through entry fees, merchandise, and sponsorships.
Showcases Gym Equipment and Programs:
Highlights available facilities and services, like personal training or group classes.
Demonstrates creative ways to use equipment, inspiring members to try new workouts.
Cons
Time and Resource Intensive:
Requires significant planning, marketing and handling ticket sales
(We do all of this for you !)
Cost:
Expenses for prizes, decorations, marketing can add up
(All Handled by DRIATHLON)
Fairness and Inclusivity Challenges:
May require careful consideration of scoring systems and categories to ensure inclusivity with the risk of alienating less competitive members if it feels too exclusive or intimidating.
(DRIATHLON is an all encompassing fitness competition open to all with a very low barrier to entry both skillswise and fitness level)
Safety and Liability:
Need to ensure participants are fit and trained for the challenges to avoid injuries.
Proper safety protocols are essential.
(Extremely low fitness level required for participation with even less chance of an injury)
Potential for Conflict:
Competition can lead to disputes over rules or outcomes
(Rules are very straightforward and not open for debate, no awkward judging standards)